Sports Entertainment Law Firm in Omaha
At The Orr Law Group, our experienced sports entertainment lawyers provide tailored legal services to athletes, their families, teams, and businesses across Nebraska and Iowa. We provide comprehensive representation for intellectual property, contract negotiations, and more. Count on our knowledgeable and compassionate team to address your unique legal needs today.
Our Sports Entertainment Law Services
At The Orr Law Group, we help athletes and their families navigate the legal parts of the industry, like contracts, brand deals, and intellectual property, so you can focus on your passion.

Name, Image & Likeness (NIL) Representation
With the rise of NIL opportunities, student athletes need trusted legal guidance to protect their rights and maximize their earning potential.
Our NIL attorneys help:
- Review and negotiate NIL contracts and endorsement deals
- Advise student athletes and parents on legal rights and responsibilities
- Address exclusivity clauses and brand conflicts
- Ensure compliance with NCAA rules and state laws
- Collaborate with marketing teams to safeguard your interests

Sports Contract Negotiation & Review
Whether you’re signing your first endorsement or managing multiple agreements, we help you understand what you’re signing and what you’re entitled to.
Our sports lawyers assist with:
- Drafting, reviewing, and negotiating athlete contracts
- Sponsorships, appearance agreements, and licensing deals
- Protecting your intellectual property and publicity rights
- Addressing breaches of contract or disputes

Brand Development & Protection
Your personal brand is one of your most valuable assets. We help you protect it for the long term.
Our team advises on:
- Trademark registration for names, logos, and likeness
- Endorsement and merchandise agreements
- Collaboration with trusted advisors for marketing and PR strategy
- Resolving brand misuse or infringement issues
Why Choose The Orr Law Group?
We’re one of the best law firms for sports law in Iowa and Nebraska. You’ll always receive legal counsel that’s compassionate, direct, and knowledgeable when you partner with The Orr Law Group.
Dedicated & Experienced
We know the ins and outs of NIL representation, sports contracts, and athlete endorsements. And we stay up to date as the industry changes.
Direct, Consistent Communication
No jargon. No confusion. We promptly explain every detail so you always feel confident and protected.
Custom Legal Strategies
No two player NIL deals are the same. We tailor our approach to your sport, career stage, and personal goals.
Skilled NIL Attorneys Near You
Backed by years of experience in sports and entertainment law, our attorneys apply real-world knowledge and insight to move your case forward.
Proven Advocacy
Defending your rights and interests is our top priority. When disputes come up, we stand firm.
Integrity & Professionalism
Our reputation is built on integrity and ethical practice. When you trust us with your career, we honor that trust every day.
Who We Serve
Whether you’re a student athlete navigating NIL deals or a professional signing new contracts, The Orr Law Group is here to support you at every stage.
Our clients include:
- High school and college athletes
- Parents and families of student athletes
- Brands and businesses that want to sign an athlete or entertainer
- Entertainers and performers
- Marketing agents or PR reps
Our Sports Law Process
Legal matters shouldn’t slow you down. We keep things simple, so you can stay focused on what you do best.
Step One: Initial Consultation
Our sports lawyers sit down with you to learn about your situation, goals, and concerns.
Step Two: Tailored Legal Strategy
We create a clear legal plan that aligns with your career and protects your rights, brand, and future opportunities.
Step Three: Take Action
We negotiate, draft, and review agreements to protect you now and down the line.
Step Four: Ongoing Support
Sports law is always changing. From your first deal to your next big move, we’re here whenever you need us.
Our Expert Sports Law Attorneys
Meet The Orr Law Group’s sports entertainment law lawyers that will represent you.

Connor Orr
Connor founded The Orr Law Group in 2024 after receiving his Juris Doctor from Creighton University School of Law and completing seven years of legal practice in Nebraska and Iowa. His specializations are NIL deals, real estate, litigation, and corporate transactions. Connor brings a deep understanding of NIL deals to his legal counsel.
- "Trust and long-term relationships are fundamental to quality legal counsel. That's why I'm committed to fostering strong connections with my clients and ensuring your interests are always at the forefront of my approach."
Connect With Our Sports Entertainment Lawyers
For trustworthy NIL legal solutions, The Orr Law Group is here to help. Schedule a consultation with us today!
Frequently Asked Questions About Sports Entertainment Law
What does sports entertainment law cover?
Sports and entertainment law applies various legal fields to the sports and entertainment industries. It mainly covers contract law for players and entertainers, intellectual property, litigation like resolving disputes in contract breaches or IP infringement. At The Orr Law Group, we handle it all.
What do NIL lawyers do?
A NIL (Name, Image, and Likeness) lawyer helps athletes monetize their personal brand by reviewing and negotiating contracts for endorsements and sponsorships, ensuring compliance with state laws and the NCAA and university policies to maintain eligibility, protecting the athlete’s intellectual property, advising on trademarks and image licensing, and even providing guidance on business and tax matters related to their earnings. Learn how our NIL law firm can help you today!
What should an endorsement contract include?
An endorsement contract should include clearly defined parties, products, and specific services that outline the term, territory, and compensation. It should also grant rights to use the endorser’s name, image, and likeness (NIL), likely with exclusivity and morals clauses, as well as guidance on termination, confidentiality, dispute resolution, and regulatory compliance. Schedule your consultation with the dedicated sports law attorneys at The Orr Law Group today!
What is the difference between a sports agent and a sports lawyer?
A sports agent manages an athlete’s career, finding opportunities for endorsement deals, while a sports lawyer is a licensed legal professional who provides legal counsel, reviews contracts, protects intellectual property, ensures compliance with regulations, and resolves disputes. For experienced sports attorneys near you, turn to The Orr Law Group.
Who does a sports and entertainment lawyer represent?
A sports entertainment lawyer represents athletes, coaches, and other performers, as well as organizations such as sports teams, businesses, or anyone involved in the sports industry.
When do I need a sports law attorney?
You need a sports law attorney when dealing with contracts, intellectual property, or complex regulations. This is crucial for athletes negotiating playing or endorsement deals (including NIL), protecting their personal brand, or resolving disputes.